SEO, AEO & GEO, explained
Playbooks to rank on Google and get cited by AI search, from the team building the engine.
89 articles published, no gated PDFs, no fluff.
Schema Markup for AEO: 10 Advanced JSON-LD Types You Are Not Using
Everyone ships Article and FAQ schema. These ten types are still largely unused, and several map directly onto how answer engines retrieve content.
Entity-Based GEO: How Knowledge Graphs Shape What AI Says About You
AI engines describe your brand from an entity record, not your homepage. Here is how Wikidata, schema and consistent citations change what the models say.
FAQ Schema: The Cheapest Structured Data That Wins
FAQ schema takes minutes to add and helps you win snippets, People Also Ask boxes, and AI citations at once. Here's what it is and how to ship it right.
We publish what we run on our own clients.
Every playbook here is one we have shipped.
No recycled listicles. These are the tactics behind the audits, citations and content the engine produces every week.
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Every tactic we write about is built into the engine. Start with a free audit and see where you stand.