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SEO, AEO & GEO, explained
Playbooks to rank on Google and get cited by AI search, from the team building the engine.
89 articles published, no gated PDFs, no fluff.
Featured Snippets2 articles
AEOFeatured Snippets
What Is AEO? Answer Engine Optimization, Explained
Answer Engine Optimization is how you get picked as the answer, in Google snippets and in ChatGPT. Here is what it is and how to do it.
Jul 19, 2026 6 min
AEOFeatured Snippets
How to win featured snippets
Featured snippets are the answer box above the results. Win them by answering the question directly in the first sentence and structuring the page to be quoted.
Jun 15, 2026 7 min
Written by practitionersWe publish what we run on our own clients.
We publish what we run on our own clients.
Every playbook here is one we have shipped.
No recycled listicles. These are the tactics behind the audits, citations and content the engine produces every week.
GEOAI SearchTechnical SEOAEOContentSEO
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